AOPP X SELFRIDGES

CREATIVE SPIRIT

Selfridges is more than a shop. It is a landmark destination powered by imagination and filled with creative spirit, inviting collaboration and congregation. From their in-house cinema, restaurants and bars, skate bowl and extraordinary cultural program to their ever-evolving roster of collaborators – artists, designers and innovative new brands – they are a creative playground in which to discover and share new ideas.

HAPPY NEW DECADE

The only store to be named Best Department Store in the World four times, Selfridges is committed to transformational change across all platforms to make the act of shopping responsible, purposeful and riotously fun. So we were super proud to be asked to sign a special collection of ArtTables for their Happy New Decade campaign. Although at that time no one knew what a crazy decade was on the horizon!

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